 How to Be Your Own Link PartnerPublished Date: 2004-11-24 11:51:11 WorkOnInternet.com
You may build a link exchange directory and start adding link partners, but taking a hard look at the structure of your site may do more good in the long run. If you're selling something, the page you want to rank high is probably your sales page. Your index page is great. Your contact info page is fine. But you really want a person to buy something. But does your site structure show this? All pages on your site should point to this page, every one. This sales page should only point back to your index. Pagerank works on your own site in the same way in works on the internet as a whole. If each page on your site links to each other page, than every page should have the same rank. But who needs their contact page or link partners pages to rank as high as their sales page. I had a site that I looked at the other day with literally thousands of pages, all dynamically created. The main purpose of the site: to get a sale. But then I looked at the site, closely. A few of the pages had a pagerank just as high as the index page for many reasons. One was an article that many people had linked to. Another was the description page for software that I had once sold and submitted to many shareware sites. But the problem was that both pages were just sitting there. So I added a smaller version of my sitemap to both in an attempt to spread around the Pagerank that just sort of stagnated in these pages. All that I can say is that is worked. Another tip, when you link back to your index, do so with the domain name, for example http://www.your-site.com instead of http://www.your-site.com/index.htm or you could accidentally split your pagerank. But remember to be your own link partner before you go searching elsewhere. ---------------------------------------------------------- Stephan Miller http://www.profit-ware.com
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