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Business Online Guide Ezine |
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Topics > Selling on the Web
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Articles about building a online shop, shopping malls and how to accept online payment, digital money and e-bank etc.
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 BIG Mike McDaniel writes: "more about advertising from BIG Mike McDaniel
What's your Selling Sentence? If you have a business, you need a selling sentence."
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John Jantsch writes: "Copyright © 2004 John Jantsch
There is a widely accepted principle of human behavior that goes something like this. "Your actions tell the world how you expect to be treated." Look all around you and you will find that the truth of this statement is as evident as the clothes you wear."
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Anonymous writes: "by: John Lynch
One of the most frequently asked questions on the Net is: "What should I sell online?"
Many people know what products they want to sell. However, they don't know how to do this. Should they physically stock the products themselves or promote other companies through affiliate programs? "
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Merle writes: "By Merle
PayPal is a popular choice for payment processing for many online business owners. Payments are fast, fees low and the money shows up in your account instantly. What else could an online business owner ask for?"
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Diane Hughes writes: "Copyright 2004 Diane Hughes
What a great idea! Start accepting credit cards and watch your profits soar. Nothing could be simpler. Or so you thought until you began researching merchant accounts. It can all get extremely confusing. There is an easy way to find the best deal that suits your business. You'll be able to compare apples to apples and have a clear picture of what the merchant account will cost you."
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Anonymous writes: "by: John Lynch
It is often assumed if you want to accept credit cards on your website that you must have a merchant account. This is not the case. You can accept credit cards with a Third Party credit card processor. "
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Anonymous writes: "Copyright © 2004 Suzanne Falter-Barns
So you’ve gotten the training certification, made up your business cards, and started your web site. You’ve discovered your niche, and you have been marketing – aggressively even! "
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Mike Cheney writes: "Yes, apparently - websites are supposed to make money! Somebody came up with the strange idea that it's really not enough to spend thousands on your site, hundreds of hours creating the content and then sitting back to admire you, and your developer's work. No - apparently it is now 'cool' to have a web site that actually makes it onto a sales column in your chart of accounts.. 'Return on in investment' is a good phrase that's being thrown around - what are you actually making from your web site in cash terms? Ever thought about that?"
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Eric Graham writes: "Copyright © 2004 Eric Graham
Recently I was reviewing the keyword specific conversion rate data of a consulting client of mine. I have been working with this client for a few months now, helping her improve the sales conversion rate of her website and we have had very good results, taking average conversion rates at her site from below 1% to just over 4.3%. "
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Lee Roberts writes: "Usable Shopping Carts Increase Sales
E-commerce has been around since 1993 under many different names, but one thing remains constant; shoppers want usable web sites. Without a usable shopping cart the sites typically fail from poor performance. To succeed in the world of e-commerce and on the Internet web sites must be developed to be usable by patrons as well as search engines."
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Anonymous writes: "by Leni Chauvin
I've always found that one of the easiest, most cost-effective, and productive ways to build a business is to magnetize yourself."
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Anonymous writes: "Copyright © 2004 Quick Turn Marketing International, Ltd.
Dear Friend,
You #1 weapon in advertising will always be...
Superior Salesmanship. "
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Anonymous writes: "by Paul Uhl
One of the most basic principles in sales is that people like to buy, but they don't like to be "sold". If a sales technique comes across as sounding "canned", impersonal, or like a sales "pitch", alarms set off in your prospect's mind and defensive objections are raised."
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Charles Kangethe writes: "(c) 2004 Charles Kangethe
What you are about to read... is a closing technique I learnt many years ago whilst working as a sales rep. Too many marketers let go on the first no. If you really believe in the value and benefit of your product or service to your prospect, then you need to learn about "Pre-emptive Marketing.""
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Karl Augustine writes: "Are all interviews conducted equally?
Not a chance.
There's interviews that work and add value and those that just flat out don't flow well and confuse the listener which add no value the the USP."
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Karl Augustine writes: "Are all interviews valuable products? Not necessarily...not if the interview message isn't communicated effectively.
More and more Internet marketers are using interviews to further promote their products, build their lists, and increase their USP's and offerings. This can be an effective way to add 'exclusivity' to any online product and add value due to the "one on one" and unique feel of a conversational interview. Adding a voice to information can make the experience of learning much more effective and human."
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Anonymous writes: "So you’ve finally created a website for your small online store! Now you think, “How do I get people to visit my site?” If you’re like most new website owners, you wonder how to bring potential customers to your site without spending lots of money on expensive advertising. In order to help you, I’ve compiled a small list of five methods that I have used to drastically increase traffic to my own site. I’ve also listed two websites under each tip that will help you get started implementing these suggestions."
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Bobette Kyle writes: "by Bobette Kyle © 2004
There are a seemingly infinite number of choices and configurations to accepting payments online. Choices range from almost total "do it yourself" programming to turnkey packages.
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Eric Graham writes: "Copyright © 2004 Eric Graham
Using an Address Verification System (AVS) when processing your online credit card transactions can help to reduce the number of fraudulent transactions you receive. However, most online merchants don’t know that using AVS can also reduce your number of legitimate orders.
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| Lee Roberts writes: " UNDERSTANDING THE PROBLEMS
CGI-BIN Directories
CGI-BIN directories have been ignored for the most part by
more search engines than I would care to count. Typically search engines ignore CGI-BIN directories because the
URL created by the CGI scripting language includes the question mark (?) and
ampersand (&). "
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