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Business Online Guide Ezine |
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Topics > Online Marketing > Lead Generation Ideas
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Leads are the lifeblood of any business. Any ideas or secrets about lead generation can be posted here.
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 Chris Bradford writes: "Copyright 2003, Chris Bradford
MrMarketeer@aol.com
Word Count: 822
Have you ever thought of something and felt like a fool for not having thought of it earlier? If so, then you know what I felt like one day not so far in the past."
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Ray Jutkins writes: "By Ray Jutkins
Yet, this -- the 6th in the set -- is the last of a group of foundation ideas. A collection of 55 ideas. This ends the beginning part of the series with #48-55."
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Ray Jutkins writes: "By Ray Jutkins
Let's review. Leads come from many sources, 2 primary: . . current customers - usually your best source for more "new" business, and ... prospects - those who can buy what you sell, yet are not doing so today.
There are scores of places to search for new business. We pick-up the series with an interesting idea on where you will find more prospects."
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Ray Jutkins writes: "By Ray Jutkins
No matter how you get a lead, it is only a single step in the sales process. It is NOT the sale. If your lead comes by mail, phone, fax, E-mail, off your web-site, from a trade show, a PR release - wherever! - it then needs to be worked. Frequently by an inside sales rep to qualify - frequently by an outside sales rep to visit the prospect 1:1 and close the sale.
There are 55 ideas in this collection of how to generate leads. The earlier set of tips took you through #26. Here are numbers 27-37."
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Ray Jutkins writes: "By Ray Jutkins
So far in this series we've covered 17 Lead Generation Ideas. From a collection of 55. Here are the next 9 in the set. "
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Ray Jutkins writes: "By Ray Jutkins
Let's continue what we began. The first collection of IDEAS were numbers 1 through 10. Here are numbers 11 through 17."
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Ray Jutkins writes: "By Ray Jutkins
Leads come from 2 primary sources:
...current customers - usually your best source for more business, and
...prospects - those who can buy what you sell but are not doing so today.
This continuing series will offer a collection of ideas for both. No, not every idea will be equally applicable for your specific needs. It is a good bet every collection will have one or two thoughts you will find useful. "
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Michel Fortin writes: "A big mistake businesses often make when they market themselves is the fact that many try to sell directly in every communication they produce. And, as a result, they generate huge amounts of "prospects" that lead to little or no business (or what I call "expects"). They think that by selling themselves right in the ad they will get not only an immediate response but also immediate business. This oftentimes backfires and can even take away customers."
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| Dwayne McLean writes: " -
by Dwayne McLean
Your
business has one main goal in mind - that is to increase your sales. To
accomplish this you need to attract attention to your Business products
and services. You need more visitors to your store or traffic to your
website... whatever the case may be. The more business leads you get,
the more customers you will have, and ultimately your sales volume will
increase. "
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